Objective of the Department of Trademarks and Other Distinctive Signs
The Department of Trademarks and Other Distinctive Signs aims to guarantee the economic activities of industry and commerce against unfair competition, granting protection to creativity and originality applied to obtain economic benefits.
It also protects the consuming public, since trademarks and other distinctive signs allow the identification of similar products, services and activities, facilitating knowledge about their origin.
Functions Main
This department is responsible for processing applications related to the acquisition, modification, and maintenance of rights over various distinctive signs, including:
BRANDS
They protect the identity of products and services in the market.
TRADE NAMES
They identify and protect the commercial activity of companies.
ADVERTISING EXPRESSIONS OR SIGNS
They protect slogans and distinctive promotional elements.
GEOGRAPHICAL INDICATIONS
They recognize products linked to their territorial origin.
DESIGNATIONS OF ORIGIN
They protect products with unique characteristics due to their region.
These functions are carried out through its various sections, which are responsible for receiving applications, examining form and substance, registrations, transfers—including alienations, licenses for use, name changes and cancellations—, renewals, addressing material errors, issuing certifications and records, making special annotations, managing figurative elements and administering archives.
Guide to Registration Criteria Trademarks and Other Distinctive Signs
In this guide you will find the procedures, requirements and stages for registration, renewal and other procedures related to trademarks and other distinctive signs.